Create Track
Transform your idea into a thriving business.
Create Track
(From Idea to Business Creation)
For entrepreneurs in the ideation/early-stage phase, and aspiring entrepreneurs ready to turn passion into action.
MSME create TRACK
Goal: Help aspiring entrepreneurs turn viable ideas into formal, market-ready businesses.
Venture Design
Get guided support to sharpen and validate business ideas, then design a clear, viable business model that defines value propositions, target customers, revenue streams, and operational structures for sustainable growth.
Minimum Viable Product Development
Obtain step-by-step assistance to create and test prototypes or first versions of their products/services.
Market Introduction
Access support for launching innovations into the market, including entry strategy, customer targeting, and initial sales.
Customer Acquisition
Learn strategies and support to attract, engage, and convert target customers into loyal buyers.
Legal & Compliance Toolkit
Get guided support on business registration, KRA PIN, KEBS pre-certification, and licensing requirements.
Financial Literacy for Founders
Get practical training on personal vs. business finance, budgeting, startup capital planning.
Talent Development
Obtain guided support to build strong teams through leadership skills, collaboration, and essential capabilities for turning ideas into sustainable businesses.
Add-ons
LYD Learning Hub:
Centralized online portal for digital resources, toolkits, training replays
Follow-up and reviews:
Check-ins to track progress and pivot support
LYD Pulse Reports:
Data-driven insights and dashboards for each client to track business KPIs
Mentorship circles:
Weekly & Quarterly advisory sessions with seasoned entrepreneurs.
Power Talks & Community:
Access to curated knowledge-sharing, peer learning, networking forums and ecosystem events